Community Experience Manager - GrowWithJo

Community Experience Manager

growwithjo Home is looking for a Member Onboarding Specialist to own the first and most critical phase of a member's journey.

You are the welcoming face of the brand, the bridge between founder Jo's philosophy and our members' real lives, and a key driver of retention, confidence, and long-term engagement.

This role sits at the intersection of fitness knowledge and customer experience. You are not just answering questions. You are designing and delivering an onboarding experience that helps people feel supported, capable, and excited to move their bodies.

GWJ Home

About GWJ Home

GWJ Home is a women's fitness app founded by Johanna Da Silva, offering on-demand workouts, guided programs, and a monthly workout calendar designed to help members stay consistent without pressure or perfection.

The app is especially supportive of beginners, postpartum and stay-at-home moms, women returning to fitness, and anyone who has felt excluded by traditional fitness culture. Community, encouragement, and sustainable habits are at the core of everything we do.

New Member Onboarding (Primary Focus)

  • Personally welcome new members within their first 24 hours
  • Help members choose the right starting point (Calendar vs Programs)
  • Create realistic first-week plans that fit real lives
  • Proactively check in with members who haven't started or show signs of drop-off
  • Reduce confusion, fear, and overwhelm in the first 7 days

Member Experience & Support

  • Respond to fitness, platform, and onboarding questions with clarity and empathy
  • Troubleshoot common technical issues and explain the platform simply
  • Identify at-risk members and intervene before they disengage
  • Gather feedback and surface insights to the team

Community & Engagement

  • Encourage participation in the community through posts, comments, and check-ins
  • Celebrate members wins, streaks, milestones, and progress
  • Help members feel seen, not compared

Process & Improvement

  • Build and document onboarding processes and check-in flows
  • Use tools and data to track onboarding success and retention
  • Continuously improve the experience based on member behavior and feedback

How Success Is Measured

  • First-week completion and 30-day retention
  • Member satisfaction and feedback
  • Response time and proactive outreach
  • Quality of onboarding processes and resources
  • Trust and relationships built with members

Who This Role Is For

You are a fitness professional with CX experience, or a CX professional with a strong fitness background, who believes fitness should feel joyful, accessible, and sustainable. You know that consistency matters more than intensity, that community is a powerful retention tool, and that great onboarding is proactive, not reactive.

Required

  • Fitness certification (ACE, NASM, ACSM, CanFitPro, or equivalent)
  • Experience in customer success, onboarding, or member support
  • Strong written and verbal communication skills
  • High empathy and comfort supporting beginners
  • Confidence using digital tools, apps, and platforms

Nice to Have

  • Experience with online fitness platforms or communities
  • Familiarity with CX tools (Intercom, Zendesk, HubSpot, Notion, etc.)
  • Understanding of habit formation or behavior change
  • Comfort on camera for short calls or Loom-style videos

Ready to Apply?

If you love helping people get started, thrive at the intersection of people, process, and movement, and want to make a real impact on how thousands of women experience fitness, this role is for you.

Apply Now