growwithjo Home app is looking for an Email Marketing Manager to own email as a core acquisition and retention channel for the app.
This role focuses on converting leads into subscribers, supporting new members through onboarding, and increasing long-term engagement through clear, data-driven lifecycle communication. Email is used intentionally to guide members, reduce churn, and support a consistent, positive membership experience.
GWJ Home is a women's fitness app founded by Johanna Da Silva, offering on-demand workouts, guided programs, and a monthly workout calendar designed to help members stay consistent without pressure or perfection.
The app is especially supportive of beginners, postpartum and stay-at-home moms, women returning to fitness, and anyone who has felt excluded by traditional fitness culture. Community, encouragement, and sustainable habits are at the core of everything we do.
This role is for someone who sees email as a lifecycle and retention tool, not just a campaign channel.
You think in systems, care about how messages land, and understand how timing, clarity, and consistency influence whether someone joins, stays, or re-engages. You're comfortable owning email end to end and using data to improve both performance and member experience.
If you enjoy building systems that scale, balancing strategy with execution, and using email to meaningfully support retention and growth in a subscription business, this role will be a great fit.
If this sounds like you, we'd love to hear from you! Join our team and help us build meaningful connections with our members through strategic, thoughtful email communication.
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